Jonas Brother choose Cliq Tie Accents at Grammy 09 events

Contact: Eric Alulis
E-mail: eric@superfitinc.com


King of Prussia, PA – The Jonas Brothers dazzled in CliQ™ Tie Accents and rings at the 2009 Grammys. CliQ™, a newly-launched jewelry line, is taking Hollywood by storm – appearing on the ties, fingers, and even toes of stars like Nicolette Sheridan, Maria Menounos, Sean Patrick Thomas, and Billy Bush.

“With the introduction of our CliQ™ Tie Accents, we’ve finally found a way for men to add an elegant, masculine touch of bling to any outfit,” says Eric Alulis, Vice President of Product Development.

The CliQ™ line is more than just tie jewelry. It is a collection of contemporary engagement rings and wedding bands that open on a patented hinge and lock system that ensures a secure fit. That’s what makes CliQ™ unique. It’s important because wedding jewelry is usually the most expensive thing people wear. Since a ring has to be large enough to pass over the knuckle first, it is often too large for the base of the finger and rolls or turns when worn. Finger sizes change with weather, physical activity, arthritis, and pregnancy.

“We are excited about how quickly the CliQ™ line has been gaining momentum,” says Gena Alulis, President and CEO of Superfit Inc., the parent company of CliQ™. “Not only is the line gorgeous and fashion forward, but because of the patented technology in each ring, these pieces make sense for those who want to wear the rings they love for the rest of their lives.”

Later this week, one excited bride will receive a platinum CliQ™ princess cut engagement ring during Regis and Kelly’s “Will you marry me Week.” On Feb. 12, actor Sean Patrick Thomas will wear his Tie Accent at the NAACP Image Awards. Other platinum and diamond bridal pieces will be included in upcoming issues of Modern Bride and The Knot.

About Superfit: Superfit® is the exquisite combination of micro engineering and jeweler’s artistry. This patented technology is practically seamless and can be incorporated into any existing ring style. Now rings and accessories featuring Superfit® technology are available in the new CliQ™ line of fine jewelry. All CliQ™ products are available in Platinum, 18K and 14K.


Back to Press Releases Page